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Today, no teaching around business can ignore the inseparability between man and nature. If the previous paradigm was that the man could “explore” nature, now no business can afford to act this way. We emphasize the importance of the Triple Bottom Line thinking (Profit, Planet, People) as a mention throughout the course, given its importance. Brazil is a “Monster Country”, a country of continental dimensions and big population. It is also part of the BRIC group, therefore an essential participant of all global developments with regards to issues around the area of Sustainable Development. We think that enabling our students to be ready to this moment is part of our job. We prepare the MBA students to manage the social, ethical and environmental issues by teaching ethics, corporate governance and Global Economic Environment as part of our course and bringing speakers on Sustainability and related issues frequently.
BSP as an educational institution is fully compromised with the sustainable society challenges. The theme became one of the key issues related to research and programs and is embedded in our educational activities. As part of our compromise to follow the PRME guidelines, we started 2011 implementing a sustainability study group to Interact in the social, scientific and technological areas to develop and implement practical short range actions to:
a) Wastage reduction due to people behavior change through education
a. Degree programs curriculum change
b. Executive education focused on the theme
c. Employees education
b)Wastage reduction due to a better campus infrastructure management
a. Selective garbage collection
b. Automated water faucets
c. Split air conditioning
d. Low consumption Illumination technology
c) Production processes improvements to reduce waste and scraps and their utilization as raw materials, including in the energy matrix
a. plastic cups recycling
b. paper towels abolition
Academic results:
MBA students Final Projects:
a-“Biotecnología, Biofármacos de uso Humano e Auditoria Ambiental. Uma Associação Importante Para o Brasil”. Author: EDUARDO DE OLIVEIRA DUQUE-ESTRADA . Advisor: Prof. Dr. Sergio Luiz Pereira
b-“A nova empresa do século XXI: Desenvolvendo-se de maneira sustentável”. Author: Andréia Advisor: Prof. Dr. Sergio Luiz Pereira
c- “O Marketing Verde”: Author: Thais Advisor:Prof.Dr. Sergio Luiz Pereira
Next challenge: Prepare a 5 years plan for the 5 Laureate campuses in S;Paulo (30,000 students) in the first semester of 2011.
Corporate Governance studies the relationship processes within the corporate managerial bodies and between them and stakeholders. This discipline also examines The potential
conflicts with minority shareholders, managers and owners and the functions of the Board of Directors. Also, the role of these management entities and the governance of family companies will be addressed.
The goal of this course is to encourage discussions and debates, create awareness of the importance of values and offer a rare
opportunity of focusing on the crucial aspects of the relationship between businesses, individuals, the community and the society.
This course will discuss and examine the principal economic issues such as monetary and fiscal policies and their impact on
economic cycles, relations between inflation, exchange rate, interest rates, employment level, public debt and country risk, as well as market structures and their regulation.
The purpose of this course is to analyze and discuss Corporate Social Responsibility and Sustainable Development, in terms of
their definitions, paradigms, myths and realities. Students will learn though case discussion and current business literature the
theory and practice that will support the inclusion of sustainable practices and social responsibility programs in organizations.
The New Labour Relations in the World - The Best Moments of 2010 Telework - The participants will have access to the results of discussions during the international event "Telework 2010 Argentina, where foreign experts discussed the prospects and future Labour Distance (telework) and new relations in Latin America and the Caribbean.
Who is the consumer of the twenty-first century? As it relates to business? Interactive, active, author, and at the same time conscious consumer, and in search of emotional experiences. This is the paradox of consumers in the twenty-first century. Without doubt, the consumer is the biggest challenge for strategists at the present time.
Learn about the major changes and motivations that drive consumer behavior in the new era.
The lecture will address the globalization of this important industry of science and its impact on health treatment, renewable fuels, agriculture and clean technology. We will discuss the challenges of establishing new businesses in this area and the development of clusters, science parks and incubators in Brazil and Global Biotechnology.
There will be special guest of BRBIOTEC which aims to create a network of business and cooperation at the national level aimed at the integration of biotech companies, investors, educational institutions and Government Research.
This lecture will discuss the foundations, the foundations of the strategy, the nature of strategic thinking and how it impacts on your life, society and organizations.
The lecture will discuss the importance of posture and entrepreneurial spirit to contemporary IT professionals and how this behavior creates value for organizations by taking advantage of opportunities, process improvement and invention and reinvention of business.
Brazil was one of the countries that better faced the subprime global crises, reaching an upgrade by the rating agency Moody´s in Mid-2009, when the worst fears had not been yet ended to a large part of the world’s economy. The country thus has an excellent chance to establish itself on the international scene if it overcomes some major challenges. What are the main challenges to overcome in a short, medium and long terms? What can we expect for 2010 (election year)? The coming months can be essential to determine the direction of the economy (and various productive sectors) in the coming years.
The recent global crisis has shown that the performance of individual companies has caused disastrous consequences collective, exceeding by far the countries of origin of the acts. As in most such excesses were facilitated by a weak corporate governance, in several spheres, fit the questions: For what and for whom serves Governance?; This is reality or hoax?; What pitfalls and challenges need confront those who seek to rebuild it?; Who is doing it?
How much is a green stamp "made in Brazil" - Today there is talk that in the near future the country will establish protectionist trade barriers related to carbon emissions. Mechanisms of control and management will evaluate the intensity of carbon emitted during production processes. Especially the environmental matters will be more required on account of adverse outcomes that causes the climate and consequently widespread damage to economies and populations. The greater the amount of carbon emitted per ton produced, plus the surcharge will be well made. The ecological footprint represents the main indicator of competitiveness in low-carbon economy becomes the critical factor for the success of companies, sectors and countries.
It is in this overall context that Brazilian products will compete.
Capitalizing on Complexity - the lecture will explore the results of the fourth edition of the biennial Global Research CEO of IBM, the largest survey of business leaders in the world, conducted by IBM over 1,500 CEOs from 33 sections and 60 countries, including Brazil. Brazilian CEOs revealed that the lack of skilled labor is still a major obstacle to business success. Market and macroeconomic factors also stand out as forces that concern the global and Brazilian executives. From the conclusions of the research, Ricardo Gomez will discuss the main challenges to business leaders to succeed in a business environment significantly more complex.
To grow sustainably, several companies have sought to invest in new business models. In this talk, we present the concept and practice of how to co-create (along with customers and other stakeholders') experiences that create value for everyone. Will also be discussed cases in Brazil and abroad, and the learnings and challenges in co-creation and design business.
Change is one of the few certainties of the corporate world. It is essential that every manager has the skills to learn, understand and manage organizational change, including its relationship with the company's strategy, with the growth and perpetuation of the business.
In 2007 the majority of the population lived in cities. The challenges that humanity faces are immense. We will not solve the problems of congestion with more roads and avenues, as there is more room to open them. Public safety must be tackled with intelligence and not brute force, as well as health and education. We are entering an era of Smart Cities where we can use technology to great challenges. In our presentation we show the Age Smart Computing and how IT can contribute to making our cities a better place and more sustainable.
Participants will be able to see how to apply concepts, definitions, models of outcome measures for implementation in the organization and tips for making good investments in corporate education demonstrating excellent results.
The lecture will address the development and use of innovation and creativity in business, because its stability and success is linked to innovation. The Creative Problem Solving was developed in order to enhance the creative capacity of individuals. In addition to increasing its sensitivity to identify opportunities and anticipate changes with tools that break paradigms of thinking that block creativity, creating a new vision of problems and solutions.
The lecture will address the capital market and economic fundamentals as Brazilians have changed in recent years. For businesses new sources of funds became available. But investors, especially foreign, require more rigorous governance structure.
Targeting business and strategic environment - Developing the product and the right offer for an increasingly fragmented market is one of the most critical marketing activities.
Globalization, demographic changes and growth of the information economy are phenomena that are reshaping the business environment and expanding this fragmentation.
Leadership Training for High Performance Teams - Brands, products, technology are effects, not the cause of success.
Lecture Focuse: Debating Synergy trinomial: People trained - Competitive Teams - Winning Company
Aspects covered: Motivation - Empowerment - Creativity-Information-Shared Talent - Leadership, High Performance Teams - Organizational Culture - Innovation
This workshop is a highly practical, hands-on program where participants will discuss and analyze, the relevant information and concepts for effective sales management. They will discuss case studies, where external variables and internal goals are combined, making the environment uncertain, difficult to control and with a high level of instability
Planning Conquest
All participants will negotiate in the classroom with each other, selling, buying, planning and managing soccer players. Who will be the winner?
Market Conquest
Each team will be the supplier of a service whose main input is the production capacity of the hired labor. All will compete in the market, where the major differential for the customer is the delivery time for the service. Which team will prevail in the market?
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