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Beyond Grey Pinstripes
Course Information
Creativity & Innovation (2011)
Topic Areas
EntrepreneurshipThis course focuses on the creative process and the management of this process. Students learn about the basic features of the creative process, come to appreciate a number of different psychological and cultural approaches to creativity. Students discuss the important issues involved in managing creativity effectively, including leadership, project management, creativity initiatives, and organizational response to change. A portion of the course identifies the impact of creativity on self-development and on social benefit. Discussion highlights the cultural evolution of creativity, its role in society, and its ability to improve organizations. Additionally, students are encouraged to explore the psychology of the self and how creativity enhances social good at an individual level.








